Right at the top I want to be clear that I’m not against ads on the internet in general, I know why we need them and what they do. What I want to make my point about is the level of tolerance.
Now, let me go back a little and give you the context. For the last several months I’ve been mostly using Instagram for my social media fix, and for posting too, as you can easily guess by the date of my previous post here. I love the concept of Instagram, and I would even argue that it is a better platform for me to share whatever I shoot these days. It’s quicker and simpler and it’s photo oriented.
But today is the day I start drifting away from Instagram and the reason is ads. I don’t remember when they started popping up in my feed, I couldn’t care less for them. Occasionally, I would even stop scrolling and watch them a bit, and for some time seeing ads was fine with me. Untill I noticed a thing, or rather the thing. I saw that now I tend to see too many promotions when I scroll down to catch up with my feed. I got curious and actually counted how often they appear.
Every 3 posts. Three. I don’t know about you, but to me it seems a bit too much. At some point, especially if I look through a day worth of posts, I get the feeling I see only ads.
This discovery made me decide to leave Instagram or at least use it less, which is a great bummer considering my love for the idea. I strongly believe that Facebook have gone a little too far in their
greed attempt to keep Instagram free and yet profitable.
Now, when I’m on my way out, there are only two platforms left that didn’t disappoint me yet. Those are WordPress and Twitter. Though I’ve always had troubles figuring out Twitter, I see how it can be a place for me to share my photography and more importantly connect with people. As for the WP, the whole insta debacle reminded me how great the Reader feature is, and that on mobile it even resembles a social media feed.
So this is it. As much as I would like to use Instagram, my tolerance for the number of ads was abused and I don’t feel like coming to terms with this. I’ve practically left Facebook years ago and didn’t feel any need to come back, but with Instagram the break up is not going to be that easy.